Audience Feedback

To start off the audience feedback I wanted to do a questionnaire which I gave to multiple people around the college and they watched my videos and saw the soundtracks from my original shoot videos and judged them based on some questions that I came up with and I feel like they would help to create a better product.

Altogether The results that I got for each question were dominant but I saw a few corrections that I would like to consider for my final videos.


Question 1 - About 90% of the people that were handed the questionnaire thought that this package was put together well and linked well because they all have the logo at the end and lots of camera angles etc. The other 10% thought that I should have the logo for the radio advertisement too which I will put on.


Question 2 - 50% of the people said that I should change the radio ancillary to make it more wide spread so I will come up with a new script to correct this, people also said that they would change the fact that some of the videos are too slow which I have thought is a good point recently. However, I know that in one of the videos it didn't need a backstory and I have mentioned before that I will change that in my final videos


Question 3 - About 75% of the people said that it linked well with my chosen audience, but I knew that there would be some correction and once again the 25% of the people said that I should add another voice actor to my video which I will do I want to add my brother because he links well my demographics and psychographics table (he is 9) I feel that if I include him then the adverts as a whole will have a wide variety of people who have contributed making it look like a big company that is very popular which my chosen age group.


Question 4 - Roughly 95% of the people said that the sound track is chosen exceptionally well because it links to my slogan 'Better Faster Stronger' the other 55 said that it should be changed because of their own personal preference which I cannot take into account because they are not my targeted audience.


With all of this feedback in mind with my final products I will be adding all of the changes that people said to my video and I will try to make it as well suited as I can.

I got two students at my college to watch the video and give their opinion on it.






The footage lingered on for a while so I have to speed up the footage I also have to add a soundtrack.






He likes the footage and it is clear what the advert is advertising which is the shoe.