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Health and Safety 2

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November 09, 2017

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Mood board

October 13, 2017

For my mood board I wanted to include basic things that the audience will expect to see. First of all I will include a football in all of advertisements because if I didn't it wouldn't be conventional as I will be targeting the younger audience, I have decided this through the demographics table. Next I have chosen to include Steven Gerrard because most football adverts have a celebrity endorsement because if the audience see that a celebrity is wearing the kit that I am advertising then they will want to wear it to, they have that mind-set of the Succeeders that I have shown on my psychographics table, they aspire to be the best and want to be like the celebrities who are the best at what they do. Next up is the stadium, all footballers play big games in a stadium, obviously I cannot use a stadium because it would cost a lot of money to rent out. I will be including establishing shots like this to show where we have set the location so they know we are playing seriously rat...

Audience Feedback

February 06, 2018

To start off the audience feedback I wanted to do a questionnaire which I gave to multiple people around the college and they watched my videos and saw the soundtracks from my original shoot videos and judged them based on some questions that I came up with and I feel like they would help to create a better product. Altogether The results that I got for each question were dominant but I saw a few corrections that I would like to consider for my final videos. Question 1 - About 90% of the people that were handed the questionnaire thought that this package was put together well and linked well because they all have the logo at the end and lots of camera angles etc. The other 10% thought that I should have the logo for the radio advertisement too which I will put on. Question 2 - 50% of the people said that I should change the radio ancillary to make it more wide spread so I will come up with a new script to correct this, people also said that they would change the fact th...